coldstart.

ABOUT / THE TEAM

The people behind the systems.

When you work with ColdStart, you work with us directly. No handoff to a junior bench. We build inside your tools, train your team to run it, then step back.

01 / HOW WE WORK

A few things
we won't compromise on.

01 /

We build it. You own it.

Everything runs in your accounts, on your infrastructure. No platform to rent, no lock-in.

02 /

We train you to not need us.

Your team learns to run and change the system. The goal is a clean handover, not a permanent seat.

03 /

We go where the busywork is.

Private equity, SaaS, finance, community businesses. If the work is repetitive, it's a fit.

04 /

People stay in control.

AI drafts, researches and sorts. A human reviews and decides. That's governance built in, not bolted on.

02 / BY THE NUMBERS

Small team.
Real results.

30+
teams we've built for, from PE advisors to AI startups
20+
hours a week handed back to one client's deal team
2
US patents in machine-learning intent matching on the team

03 / THE PEOPLE

Meet the team.
Small by design.

Illustrated portrait of John Freund

John Freund

Founder

Founder and early adopter of AI. PE, fintech & GTM background. Previously at Balfour Investors and Warbler Labs (YC-backed). UPenn & MBA from USC.

My LinkedIn
Illustrated portrait of Victor Vong

Victor Vong

Head of Automation & Governance

Formerly at Datadog. Co-inventor on two 2025 US patents for machine-learning intent matching. Previously at Solvvy (acquired by Zoom). UC Berkeley.

My LinkedIn
Illustrated portrait of Maryna Kisha

Maryna Kisha

AI Operations Specialist

Marketer turned AI builder, with 3+ years of hands-on work across 10+ industries, from beauty and e-commerce to consulting and energy. Kyiv National Economics University.

My LinkedIn

Want to work
with us?